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The following is an excerpt from the ABC Perspective - April 2001 - Pg. 12

Herd Instinct

Happiness is running with the crowd and Wall Street is certainly famous for its herd instinct. It is nice and cozy in the center of the herd where the body heat is the greatest. However, there is danger in being too comfortable, as one is not at a good vantage point to observe the subtle early indicators of changing conditions. To be a successful investor over time you need to become nervous when others start feeling secure. This is the " wisdom of insecurity".

-The Tao Jones Averages
Bennett W. Goodspeed

One of the most interesting traits of the investing public is the tendency " to ride with the herd". Perhaps it is a psychological investment insecurity that encourages and reinforces individuals’ desire to buy whatever everyone else is buying. Regardless of the reason, the end result, in my view, is that many investors tend to own the same core stocks.

While there may be nothing inherently wrong, with the "herd instinct" the fact is that it discourages investor free-thinking and potential profitable contrarian investing. From my investment experience the most successful investors have not been the ones who were clinging to a consensus stock portfolio, but rather, they were the ones who dared to analyze and purchase (or sell) out-of-favor, undervalued securities. These shares were often purchased early before the masses lit up to a story. As a result these investors through their astute non-conformist investing style often tended to do exceedingly well. The most well known of this sort who comes to my mind is Warren Buffett.

Contrarian investing as a counter measure to the "herd instinct" is neither an easy discipline to follow nor instantly gratifying. It literally involves the Patience of Job. But few investors are emotionally capable of bucking the trend, gritting one’s teeth and standing the heat. Moreover one must have " the courage of one’s convictions’" and this is often not easy in the face of media hype, popular delusions or client criticism. An excellent real world example of this point was the recent Nortel growth investing wave of 1999/early 2000 and its subsequent demise.

In conclusion the overall point I wish to emphasize is that herd instinct is a temporary market fix and that having a long term, non-conformist, inquisitive investment approach will often lead to superior investment returns.

Irwin A. Michael, CFA


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